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Working with T. Rowe Price

We strategically align around your goals because we are committed to helping you build your book of business and reengage existing clientele. We open more doors to achievable, relevant opportunities and meaningful collaborations and partnerships. Because we appreciate and understand advisor needs, we can help develop real solutions that fit client plan requirements and help participants save for the retirement they want.

Tools and Resources

2023 Defined Contribution Research Study

Recent years have brought unprecedented challenges as consulting and advisory community evolve their businesses to address both obstacles and new opportunities.

Read more about our recent findings on retirement trends from the nation’s leading consulting and advisory firms.

Practice Management®

Practice management for financial advisors means serving both your clients and your business. From client acquisition and engagement to managing your time and team, discover new, efficient ways to do it all.

Retirement Plan Solutions

Discover how we are the retirement experts. From startups to mega plans, we provide solutions to fit the needs of you and your clients.

All-in-one access—one login away

You can access your clients’ plans at T. Rowe Price in one login.

T. Rowe Price is honored to be a 2023 Adviser Choice Award winner

Adviser Choice Awards Recordkeeping 2023

Proven Results

Learn more about our proven track record working with past clients through plan design, management, a consultative approach, and engagement.

Learn how one mid-size employer was able to implement new plan design enhancements by bringing on their first advisory firm.

Discover how one company was able to enroll 270 new participants thanks to its commitment to 401k education.

See how one company motivated 938 participants to choose beneficiaries for their plan account.


Clients want to know that their participant data are protected. We make cybersecurity a priority. We deploy enterprise-wide security strategies that ensure participant data are protected.

From Multi-Factor Authentication to Dark Market Monitoring, T. Rowe Price is working to ensure your clients are protected.

Contact a T. Rowe Price representative to learn how we work with advisors to grow their business.