2025 Defined Contribution Consultant Study

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Methodology at a glance

36

Participating DC consultant and advisor firms

$8.9+

AUA represented by participating firms1

70%

of the $12.5T DC plan market2
  1. Key Insights
  2. Participating Firms
  3. Additional Reading

Key Insights

Growing role of artificial intelligence (AI)

Practical use cases are beginning to emerge to enhance business growth, client service, and scalability. Firms integrating AI are discovering efficiencies and innovative ways to differentiate themselves.

Emphasis on diversification within fixed income

Findings show growing support for the use of nontraditional bonds in target date portfolios and potential interest in including private credit in multi-asset, professionally managed portfolios.

Capital preservation options in focus

The debate between stable value and money market has been reignited. Consultants expect increased interest in reviewing plans’ existing investment options due to an evolving interest rate environment. 

Potential role for alternative investments in target dates

Findings reflect the retirement industry’s shift toward a more focused approach on private assets, particularly in private credit. Most respondents agree that implementation will take place within target date solutions.

Target date solutions continue to evolve

Respondent firms strongly support nontraditional bonds in target date solutions, emphasizing fixed income diversification. Both active and passive strategies are favored for cost-effective, balanced target date solutions.

Managed accounts grow as opt-in option

Greater than one-third of respondent firms offer proprietary managed account solutions. These are more likely to be offered by advisor firms and often positioned as opt in. There is neutral to slightly positive support for use of a dynamic QDIA, with greater conviction from advisors.

Retirement income slowly gaining traction

Consultants and advisors report each year that more plans have a defined stance on retirement income. This year, one in four DC plans is considering or currently offering retirement income solutions, up from nearly one in five DC plans in 2021.

Expectations for financial wellness growth

The full range of financial wellness solutions, provided inside and outside employer-sponsored retirement plans, is expected to see increased adoption, driven by employees’ nearer-term financial needs, their desire for support, and SECURE 2.0 provisions.

2025 Defined Contribution Consultant Study

Explore a full summary of this year's findings.

View Insights

2025 Participating Firms

Aon | Callan LLC | Cambridge Associates | CAPTRUST | Cerity Partners | Clearstead | Commonwealth | Curcio Webb | Fiducient Advisors | Francis Investment Counsel | Goldman Sachs Asset Management | Gosselin Consulting Group | Higginbotham | Highland Associates | Highland Consulting Associates, Inc. | HUB RPW | Intellicents | LCG Associates, Inc. | Marquette Associates, Inc. | Marsh McLennan Agency | Meketa Investment Group | Mercer | MSWM/Graystone | NEPC, LLC | Newport Group, Inc. | NFP Retirement | OneDigital | PlanPILOT | Russell Investments | RVK, Inc. | SageView | Segal Marco Advisors | USI | Verus | Willis Towers Watson | Wilshire 

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1Assets under advisement figures are self-reported.

2Source: ICI, as of December 31, 2024.

 

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